Musical Instrument Supplies and Accessories Retailer for Sale
This eCommerce retailer specializes in unique musical instrument accessories and trendy jewelry. With diversified products, the business experiences no seasonality and yields high customer retention. The business puts a great emphasis on leveraging Amazon and has not yet begun social media marketing or SEO.
OPERATIONS
The company mainly sells on Amazon using their FBA fulfillment model, with a variety of US-based suppliers and 15 SKUs. It has exceptional scale potential by expanding to other sales channels such as Walmart, Jet, and Bonanza. Niche-specific expansion opportunities also exist in partnering up with websites such as Musiciansfriends.com and Americanmusical.com to increase brand presence.
With a diversified line of suppliers in the US, the business is very well positioned to make the jump into Amazon Europe and other international markets with maximum ROI on a minimum investment.
MARKETING AND KEY METRICS
The business has not yet explored SEO or social media marketing, but has excellent potential to increase growth and customer acquisition through these marketing channels.
The company currently sells primarily on Amazon, but there is potential to expand to additional sales platforms like Walmart, Jet, and Bonanza. Working with niche-specific websites like Musiciansfriends.com and Americanmusical.com would also be beneficial for the brand.
The company has an average order value of $24 and a high customer repeat buyer rate. It is positioned for growth both domestically and internationally, and introducing new SKUs can further improve its overall performance.
The business has a diversified customer base who appreciate unique and hard-to-find musical accessories and trendy jewelry.
BUSINESS MODEL & RESOURCES NEEDED
The business has one employee who is able to handle less than a few hours workload per week, making the company low maintenance.
THE INDUSTRY
The business is in the musical instrument supplies and accessories space, an industry in which players such as Guitar Center, Sam Ash Music, and Sweetwater Music have been successful. Due to its niche product offerings, it has excellent potential for growth and brand recognition.
OPPORTUNITIES TO SCALE
Introducing new SKUs, exploring SEO and social media marketing, and expanding into new sales channels and international markets would be beneficial for the growth and performance of the business.
Asking Price: $410,000
Gross Income: $216,410
Cash Flow: $112,130
Year Established: 2015
Employees: 1
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