Award-Winning Performance Marketing Firm: 90% Repeat Customer Rate

This is a Full-Service Digital Marketing Agency with a diverse product & service offering that features tiered price points that attracts a solid portfolio of loyal high-quality buyers. This consistent revenue generator has valuable trademarks, full-rights to four award winning books, two expansive podcasts, and an award-winning program with SOP’s and auto-fulfillment (and more). With over a 90% repeat customer rate and a high average sale order, there is plenty of opportunity for scale through everything from paid ads and live events to trademark enforcement.

OPERATIONS

This Tech Business offers 13 trademarked products including agency done-for-you services, virtual coaching programs, in-person events, books, online challenges, and online courses. Products are often bundled and customers are provided upsell/downsells, special offers, and product/service bundles, resulting in an average order value of an impressive $350 and an astounding 90% repeat customer rate. Direct response marketing has become a very complex, tech-heavy market and this Internet Company offers solutions that are built on the backbone of simplicity, practicality, and a much-needed, and immediately implementable, strategy for countless businesses. This is a rarity in the industry, and something almost no one else can offer.

There is inventory (and some warehousing) required for units of physical books as backup for fulfillment.

MARKETING AND KEY METRICS

Other advertisement includes offering free content, Facebook groups, Facebook paid ads, YouTube free videos, podcasts, and Amazon books. Affiliates provide 10% of leads.

Scaling has some remarkable options including expansion of traffic sources, back end ascension into higher level services, implementing a sales team, and software components.

Over 90% repeat customer rate, average order value of $350 and 75,000+ customer and leads list.

The business has a loyal high-quality buyer base.

BUSINESS MODEL & RESOURCES NEEDED

Current owners work an average of 12 hours per week, concentrating largely on content creation and sales. There are two employees, one full time (W2), and one part time assistant (1099).

THE INDUSTRY

This Full Service Performance Marketing Firm operates in the Direct Response Marketing Industry. Direct Response Marketing is any marketing activity or advertising campaign that prompts an immediate action or response from the audience. This can include, but is not limited to, email marketing, infomercials, social media advertising, print ads and telemarketing. Examples of firms in this industry are: Havas Edge, VaynerMedia and Wpromote.

OPPORTUNITIES TO SCALE

Growth should center around an injection to the sales team, more paid ad campaigns and social media reach out, hosting of live and online events, and licensing of complimentary software tools and programs – which is an instant revenue generator.

Asking Price: $1,800,000
Gross Income: $1,175,087
Cash Flow: $516,816
Year Established: 2009
Employees: 2

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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