Organic Craft Supplies Ecommerce Store – Impressive YOY Growth and Loyal Customer Base

This business is a well-established craft supplies provider is a strong contender within the organic arts space. A highly niche amazon & ecommerce branded retailer, this company caters specifically to “fiber artists” who are creators known for using only organic and eco-friendly materials in their work. Leveraging this growing market, this company provides responsibly sourced fiber and Macramé cord products to suit any potential application in the space.

OPERATIONS

Operating across many digital storefronts, this company has a presence on Amazon, Etsy, and its own DTC website. Each of these purchasing platforms generate an impressive search ranking and even more incredible reviews. This is a promising business carrying a 42% repeat customer rate and an immense average order value of $72.75. And they’ve accomplished all this with no SEO practices and minimal advertising efforts. This leaves a lot of room for growth and opportunities for rapid and easy scaling.

Operating on a full inventory system, also known as an FBM model, this brand leverages its own warehousing and staff to get products to their customers. However, this framework is set up to seamlessly transition into a white label seller, this will cut overhead costs, operational costs, and the need for a warehouse. Due to its high standing with Amazon, this opportunity is perfectly poised to become an FBA seller.

MARKETING AND KEY METRICS

So far, this company has relied on mostly organic traffic to grow. They do have social media pages that are consistently posted to, but there is little paid media and no affiliate initiatives in place. This is an incredible opportunity to scale. As this promising business carries a following of 786.2k monthly views on Pinterest, over 4,972 Instagram followers, 3,730 YouTube subscribers, and over 7,000 viewers on Etsy with minimal marketing techniques, their potential growth is limitless with the addition of a marketing strategy. As an arts-based company, this opportunity will be best served by platforms with a visual focus such as Pinterest, TikTok, and Instagram.

This company has a presence on Amazon, Etsy and its own DTC website.

This is a promising business carrying a 42% repeat customer rate and an immense average order value of $72.75.

This company caters specifically to “fiber artists” who are creators known for using only organic and eco-friendly materials in their work.

BUSINESS MODEL & RESOURCES NEEDED

This business has 1 employee.

THE INDUSTRY

The organic arts and crafts industry has seen growth as consumers become more environmentally conscious. There has been a shift towards organic products in all industries, and eco-friendly craft supplies are no exception. Examples of companies in this industry include Darn Good Yarn and The Green Depot.

OPPORTUNITIES TO SCALE

Asking Price: $380,000
Gross Income: $232,625
Cash Flow: $112,479
Year Established: 2016
Employees: 1

• About
• Latest Posts

Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

Latest posts by Amanda Stanley (see all)

• Two Highly Profitable Sports & Fitness Ecommerce Brands For Sale - July 8, 2023
• Branded Ecommerce Company for Baking Goods - July 8, 2023
• Trendy Baby Fashion Retailer Ready to Launch - July 8, 2023