packaged gift sets

Exploring the Limitless Profit Potential of a Unique Gift Set Brand with 30% Year-on-Year Growth

This eCommerce brand specializes in unique gift sets that have become top sellers on Amazon. The company has strong relationships with a kitting team, making inventory management and ordering a breeze. With endless growth opportunities and a loyal customer base, this business is primed for success.

OPERATIONS

The company operates primarily through Amazon’s FBA program, taking advantage of their fast and reliable shipping. Orders are processed and shipped through Fulfillment By Amazon, ensuring quick delivery to customers. The kitting team is responsible for packaging the gift sets, making the entire process seamless.

The company has a strong relationship with a kitting company that takes care of packaging and shipping the gift sets. This hands-off approach to supply and logistics ensures smooth operations and allows for the easy scaling of the business. The kitting company is responsible for turning individual items into unique, one-of-a-kind SKUs for sale on Amazon.

MARKETING AND KEY METRICS

The company uses Amazon as its main sales platform, leveraging its massive customer base and reputation for fast shipping. They have also developed PPC ads to target customers and have expanded their sales to include buyers in Canada and Mexico. The brand has received rave reviews and multiple Amazon’s Choice Badges.

The company primarily sells its products through Amazon, taking advantage of its massive customer base and fast shipping. The brand has the opportunity to expand to other sales channels, such as Walmart or Amazon’s overseas platforms, to attract a larger international audience. The brand can also explore subscription box offerings and utilize digital marketing strategies to drive growth.

Key metrics for this business include year-over-year growth rate, average order value, number of SKU possibilities, and Seller Rating. The business has shown a consistent 30% YOY growth rate, with an average order value of $36.50. The kitting team allows for endless SKU possibilities, and the brand has achieved a 4.9 Seller Rating on Amazon.

The brand has a wide customer base, appealing to individuals looking to purchase unique and high-quality gift sets for various occasions. The demographic is broad, covering different age groups, genders, races, ethnicities, and income levels. The gift sets offered by the brand meet the needs and interests of diverse buyers.

BUSINESS MODEL & RESOURCES NEEDED

The company currently has three employees, including the kitting team. The team is responsible for managing inventory, coordinating with the kitting company, and handling customer inquiries. The small team allows for efficient operations and ensures the high quality of the gift sets.

THE INDUSTRY

This eCommerce brand operates in the gift sets industry, specializing in unique and original gift sets for various occasions. The company has positioned itself as a niche leader by offering gift sets with themes and specialized products that are difficult for competitors to replicate. The brand has seen success in the United States, Canada, and Mexico.

OPPORTUNITIES TO SCALE

The business has significant scale opportunities, including expanding sales channels, implementing digital marketing strategies, and developing new products. By increasing outreach through social media marketing, influencer campaigns, and SEO optimization, the brand can tap into new customer segments and boost organic traffic. The brand can also explore international markets and offer subscription boxes tailored to specific regions or themes.

Asking Price: $2,600,000
Gross Income: $1,800,758
Cash Flow: $502,557
Year Established: 2018
Employees: 3

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