5-Star Amazon FBA Consumer Electronics Accessory Retailer – Year-Over-Year Growth
This is a high-growth, branded consumer product line offering microfiber cleaning cloths and protective keyboard covers specifically designed for iPads, laptops, tablets, and other hardware screens. The company operates a 5-star, 100% FBA Amazon Seller Central Storefront, and a well-designed and attractive dot com storefront, which both offer co-citation of branding and drive additional sales growth. The primary sales channel is Amazon, but there are several additional sales channels that the company can benefit immediately. The company has a low overhead model, and Amazon handles most customer service inquiries for its prime customers, making this business easy to operate from anywhere and without the need for employees or office space.
OPERATIONS
This business utilizes a very low overhead model by using Fulfilled By Amazon (FBA) warehouses to store, pick, pack and ship all products. Amazon also handles most customer service inquiries for its prime customers. There is a lot of scale potential for this company in terms of expanding the dot com and its online advertising footprint. While the company has just touched the surface of its scale potential, it also has a number of additional sales channels immediately available, including, but not limited to, growing an affiliate base and expanding the existing product line.
This business utilizes a low overhead model by using Fulfilled By Amazon (FBA) warehouses to store, pick, pack and ship all products. Amazon also handles most customer service inquiries for its prime customers.
MARKETING AND KEY METRICS
The primary sales channel here is Amazon. Still, the Company also has an attractive and well-designed dot com storefront driving additional sales growth and offering desirable search results thanks to co-citation of branding on Amazon and the dot com storefront both.
There are several additional sales channels available to the company but have yet to be exploited, including expanding the dot com and its online advertising footprint, growing an affiliate base, and expanding the existing product line.
YOY sales are up 50%, and YOY earnings are up 70%. The brand sold by this company is well-positioned to leverage its scale and potentially achieve even greater heights in the future.
This company’s customer base is ever-replenishing, targeting people that purchase more electronic goods.
BUSINESS MODEL & RESOURCES NEEDED
There is currently only one employee scale potential for this company in terms of expanding the dot com and growing an affiliate base.
THE INDUSTRY
The company operates in the consumer electronics accessories industry, which is experiencing year-over-year growth as mobile electronics become ubiquitous and pervasive across all consumer demographics in every market. Other examples of companies in this industry include Anker, Belkin, and BlueLounge.
OPPORTUNITIES TO SCALE
The company is well-positioned to leverage its scale and potentially achieve even greater heights in the future. There are several areas of opportunity, including expanding the dot com and reaching more customers through online advertising, growing an affiliate base, and expanding the existing product line.
Asking Price: $335,000
Gross Income: $300,500
Cash Flow: $98,800
Year Established: 2013
Employees: 1
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