A Lucrative Opportunity in the Booming Health and Wellness Industry
This eCommerce company offers a proprietary line of standing desks designed and manufactured in the United States. Their products come in several height options and can be assembled without tools. The company currently sells through their website and Amazon, with several growth opportunities available. No paid marketing strategy is currently in place, opening the potential for a comprehensive marketing platform. The company currently works with a single vendor based in the United States, and their products have a 100% positive rating. With low working capital and no need for employees, this is a high potential opportunity for any entrepreneur.
OPERATIONS
The company operates through their website and Amazon storefront, manufacturing their products in the United States. Their products have a 100% positive rating and are assembled without the need for tools. The company currently works with a single vendor based in the United States, with growth opportunities available through comprehensive marketing and expanding sales platforms.
The company manufactures their products in the United States and works with a single vendor based in the US.
MARKETING AND KEY METRICS
The company currently does not have a comprehensive paid marketing strategy in place and has not utilized social media platforms. There is potential for growth through a fully-fleshed out marketing campaign involving social media, email, and online advertising/SEO. The company also has opportunities to expand sales channels such as eBay.
The company currently sells through their website and Amazon, with opportunities to expand to other sales channels such as eBay. Additionally, a comprehensive marketing strategy can drive incremental revenue growth.
The company’s products have a 100% positive rating, and it currently works with a single US-based vendor. Branded products tend to perform well on Amazon and Google’s search algorithm for related keywords. The company currently has no comprehensive marketing strategy in place, presenting opportunities for growth.
The company’s customer base is comprised of office workers and individuals interested in promoting their physical and mental health and well-being.
BUSINESS MODEL & RESOURCES NEEDED
The company currently does not require any employees.
THE INDUSTRY
The office health and wellness industry has been growing in recent years, with increasing concern for office workers’ health. The industry includes products and services designed to promote physical and mental health and well-being in the workplace, such as standing desks, ergonomic keyboards, and stress management programs. The industry has several large players, including Herman Miller, Steelcase, and Humanscale.
OPPORTUNITIES TO SCALE
The company offers a proprietary line of standing desks designed and manufactured in the United States, with opportunities to expand sales channels and launch a comprehensive marketing campaign. The company does not require employees, making growth potential relatively easy to scale.
Asking Price: $125,000
Gross Income: $400,000
Cash Flow: $50,000
Year Established: 2015
Employees: 1
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