Branded Baby Products Company: Secure Position on Amazon

This eCommerce retailer specializes in branded baby accessories and products. The company has experienced 29% year-over-year growth since its inception, making it an established and low-overhead opportunity. The automated platform allows for minimal seasonality and a reliable sweet spot with an average ticket of $15.

OPERATIONS

Thanks to its Amazon FBA and organic ranking, this branded baby accessories line has made its mark in the segment with a top-ranked storefront. It has a highly-polished Shopify eCommerce website and a solid, growing cash flow with clean books and records.

This company has an automated, low overhead platform that minimizes seasonality. Having realized substantial success and growth, it is now positioned to scale.

MARKETING AND KEY METRICS

This brand has a broad appeal and is now ready to be taken to the next level in the hands of new ownership with scale into international markets, eBay, Walmart, Jet, among others.

This brand has the potential to expand into international markets, eBay, Walmart, Jet and more channels thanks to its established product line and reputation.

The company has a 29% year-over-year growth rate, and a solid, growing cash flow with clean books and records.

The main customer base is parents and individuals who shop for baby products and prioritize brand recognition and reputation.

BUSINESS MODEL & RESOURCES NEEDED

This business has one employee making it suitable for a fast-paced entrepreneur or as a perfect addition to an existing line in the baby retail segment.

THE INDUSTRY

The baby retail segment has always been a lucrative market, and ecommerce has significantly facilitated this industry’s growth. Online retailers of baby products have seen growth thanks to customer convenience and a well-received product line. Examples of other successful online baby retailers include buybuyBABY, babylist, diaperdude, and Honest Company.

OPPORTUNITIES TO SCALE

The company has experienced growth since its inception, presenting opportunities for the fast-paced entrepreneur or as the perfect addition to an existing line in the space.

Asking Price: $2,450,000
Gross Income: $1,903,300
Cash Flow: $613,200
Year Established: 2014
Employees: 1

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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