Branded Ecommerce Retailer in Hats & Headwear Niche For Sale
This ecommerce retailer offers over 1,500 SKUs of men’s and women’s hats and headwear in specific niches such as church, polo, derby, and special occasions through three organically-ranked websites catering to the UK, US, and Australian markets. The company receives a steady stream of repeat business from just under 8,000 social followers and reliable organic traffic. With minimal investment, the company has consistently achieved profitable growth since 2001. Its potential is even higher with the addition of an Amazon storefront and FBA fulfillment. The headwear market has a historically reliable demographic of big-spender niches, and this business caters to those sectors.
OPERATIONS
The company sells its hats and headwear online through three sleek and polished websites that have strong organic rankings. It has a solid reputation and receives repeat business over the years. The business is scalable with the addition of an Amazon storefront and the implementation of FBA fulfillment. The company has achieved profitable growth since 2001 with minimal investment and little to no debt.
The company does not manufacture its products but sources its hats and headwear from reliable suppliers. It has minimal overhead costs and requires minimal inventory. Shipping and logistics are managed by the team with no third-party companies in place.
MARKETING AND KEY METRICS
The company relies on online organic traffic augmented by in-house content management and other target marketing efforts to attract customers. The company has under 8,000 social media followers, and with the right investment, there’s an opportunity for growth and expansion.
The company sells hats and headwear through its three organically-ranked websites and has an opportunity for growth and expansion through the addition of an Amazon storefront and FBA fulfillment.
The company has generated gross income of $92,657 with cash flow of $58,164. The average ticket price per sale is $250, and the company has 1 employee as of 2021.
The company caters to specific niches such as church-goers, polo players, and racing fashionistas who demand unique and high-quality fashion. The business has a steady stream of repeat business with a strong reputation and a solid online presence.
BUSINESS MODEL & RESOURCES NEEDED
As of 2021, the company has one employee. The new owner can manage the business remotely.
THE INDUSTRY
The headwear market is a rarified vertical in the fashion industry, and this company caters to specific niches, such as church-goers, polo players, and racing fashionistas, who demand unique and high-quality fashion. The company is serving the UK, US, and Australian markets and has shown steady growth since 2001, indicating that there’s still market share for the business to take. This market has a historically reliable demographic of big-spender niches.
OPPORTUNITIES TO SCALE
The company has a huge scaling potential with the addition of an Amazon storefront and FBA fulfillment. The business has already achieved profitable growth since 2001 with minimal investment, and the new owner can take the business to its fullest potential by expanding its online presence and ramping up marketing efforts.
Asking Price: $75,000
Gross Income: $92,657
Cash Flow: $58,164
Year Established: 2001
Employees: 1
- Online News Media Company Gaining 6 Million Monthly Visitors - July 7, 2023
- Growth Profitable Amazon FBA Ecommerce Brand in Orthopedic Brace Support with No Warehouse Necessary - June 15, 2023
- Luxury Item Marketplace with Proprietary Tech Stack Reduces Need for Expensive Auction Houses – 28% Margins - June 13, 2023