Broadcast Freelancers Marketplace: Annual Memberships for Digital Subscription-Based Services
This unique target is a 100% digital marketplace for broadcast freelancers primarily serving the advertising industry. There are over 1,200 active members on the platform, and over 4,300 users that are waiting to be approved to join as paid members, plus 37,000+ users with free profiles. This highly competitive market is growing rapidly and never wants for interesting projects.
OPERATIONS
There is zero physical inventory to hold and 85% of revenue is rolling annual subscription memberships. There is ample scale potential by working with ad agencies and bringing on a business development person.
There is no physical inventory involved in this business. The platform connects freelancers with advertising agencies and other clients, facilitating the supply and delivery of freelance services.
MARKETING AND KEY METRICS
Advertising is the key to growth. Currently (and future) advertising should focus digitally, and current strategies are in place and well documented, including PPC campaigns, remarketing display ads, sponsored directory listings, Facebook remarketing, email marketing, and SEO.
Buyer demand can come in two ways: by onboarding ad agencies who have a regular demand for this type of work, or by targeting small businesses with occasional needs. The business currently has over 4,300 prospective members waiting for approval to join the platform.
The business has over 1,200 active members on the platform, with over 4,300 users waiting to be approved as paid members. Additionally, there are 37,000+ users with free profiles.
The customer base consists of advertising agencies, marketers, and creative producers who require the services of broadcast freelancers for their projects. The business has a large pool of prospective members waiting to join the platform.
BUSINESS MODEL & RESOURCES NEEDED
The business currently has 1 full-time employee (a software developer) and a part-time employee. These positions can be handled by an owner or investor looking to build and scale a team.
THE INDUSTRY
The industry is focused on providing a digital marketplace for broadcast freelancers catering to the advertising industry. This includes freelancers who specialize in video production, animation, graphic design, audio production, and more. Examples of similar businesses in the industry include platforms like Upwork, Freelancer.com, and Fiverr.
OPPORTUNITIES TO SCALE
There is ample scale potential in this business by working with ad agencies and bringing on a business development person. By expanding the user base and increasing membership revenue, the business can continue to grow. Additionally, there is room for expansion into related industries such as video production and advertising.
Asking Price: $825,000
Gross Income: $748,439
Cash Flow: $505,406
Year Established: 2017
Employees: 1
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