men grooming and personal-care

Exploring the Possibilities of a Scalable, Fully-Branded Shaving Business

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This company is a high margin, low-overhead model with a lineup of tight, high-speed consumables and mainly sells replacement blade SKUs. It has nearly 20% YoY growth on its dot com storefront, even without social media presence. Massive scale opportunities are available, just on Amazon platform alone. It utilises an efficient stock & drop-ship hybrid model, which enables the business to offer products from top brands at competitively deep-discount prices instead of big-box retail competitors.

OPERATIONS

This company is operated with an efficient stock & drop-ship hybrid model that enables it to offer segment-core products at competitively deep-discount prices. It mainly sells replacement blade SKUs and has experienced nearly 20% YoY growth on its dot com store. With a range of tight, high-speed consumables, it has a high margin, low-overhead model, minimises OPEX and maximises profits.

It utilises an efficient stock and drop-ship model, which makes its lineup highly attractive to customers.

MARKETING AND KEY METRICS

This company has no social media presence, but it already has an established A/B tested product mix proven with almost 100% organic traffic. It’s poised to hit the ground running as either a strategic acquisition or individual proprietorship with staggering scale opportunities.

Massive scale opportunities are available just on the Amazon platform alone. The business mainly sells replacement blade SKUs and has nearly 20% YoY growth on its dot com storefront.

Nearly 20% YoY growth on its dot com storefront alone with no social media presence or Amazon presence.

This business mainly targets men, but its unisex product line attracts an audience of both men and women.

BUSINESS MODEL & RESOURCES NEEDED

This company requires minimum labour, and it has one employee.

THE INDUSTRY

The shaving industry has been expanding, especially with more men turning to grooming and personal-care regimens. To stay ahead, this hardware industry has to produce innovative Razors that cater to men’s grooming needs. Shaving soaps, creams and gels are also essential to the shaving industry.

OPPORTUNITIES TO SCALE

This company represents an excellent strategic acquisition in the highly sought after and expanding online personal care/shaving market. With already established, A/B tested product mix proven with almost 100% organic traffic, it’s well poised to hit the ground running as either a strategic acquisition or individual proprietorship with staggering scale opportunities.

Asking Price: $69,000
Gross Income: $186,000
Cash Flow: $56,000
Year Established: 2013
Employees: 1

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