Growing Canadian B2B Ecommerce Provider of Custom Products: Face Masks, Face Guards, Hand Sanitizer, Decals, and More.

Website Closers presents a dynamic eCommerce retailer that has years of experience in the printed apparel industry. A stunningly profitable brand focused on custom branded products including face masks, face guards, hand sanitizer, sales decals, floor decals and more, this proven competitor has made a name for itself and its quality products throughout the pandemic.

OPERATIONS

This company originally spent years operating one of Canada’s leading apparel printers, which enabled the owner to develop a close working relationship with thousands of businesses. When the pandemic hit, the brand refocused on unique and proprietary face masks, face shields, floor stickers, and other printed Covid-19 related products. With the ability to design and print the masks within days, this online company quickly became a leader in custom PPE products targeted to the business community.

This brand has strong supply chains and flexible printing services that could be impactfully redirected to provide wholesale and direct to consumer custom apparel, decals, and signage for any occasion.

MARKETING AND KEY METRICS

The company’s amazing growth has been entirely organic, having relied on SEO optimization through weekly blogs and product posts on Facebook and Instagram to generate word of mouth awareness and sales.

While the company currently sells only through its own website, there is potential for sales growth with channel diversification efforts. Expanding onto other top eCommerce platforms such as Amazon, Etsy, Walmart, and Target, along with extending their reach beyond corporate clients and resellers to include retail buyers as well, could result in exponential growth.

The company has achieved close to $100,000 in gross revenue per month by the summer of 2020, with a minimum order size of 15 masks. They have more than 1,000 corporate clients and maintain a high rate of returning customers.

The company has more than 1,000 corporate clients ranging from restaurants to Fortune 500 companies. They have also garnered a sizable individual customer base through their online presence and word-of-mouth referrals.

BUSINESS MODEL & RESOURCES NEEDED

This online business is owner-operated, demanding only 4 weekly hours on average with tasks focused mainly on administrative needs and customer service.

THE INDUSTRY

The custom products industry has seen significant growth during the pandemic, with increased demand for personal protective equipment such as face masks and hand sanitizers. This company has established itself as a top Canadian provider in this industry, catering to businesses looking to boost their corporate image and individuals seeking customized products.

OPPORTUNITIES TO SCALE

One of the biggest scale opportunities readily available to the incoming owner would be to begin marketing in the United States, UK, and EU as well. By establishing relationships with large corporations internationally, this company could secure a plethora of incredibly lucrative buyers.

Asking Price: $1,280,000
Gross Income: $1,215,000
Cash Flow: $427,000
Year Established: 2014
Employees: 1

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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