Hat Headbands and Headwear Retailer: An Amazon FBA Opportunity

The company is an e-commerce retailer primarily operating in the Hat, Headbands and Headwear space, also serving the Party Supplies & Costumes verticals. The Company has 3 separate brands with over 1,000 SKUs at market. With 11 years in existence, the company has 11 employees on staff and its earnings continue to grow rapidly year over year.

OPERATIONS

The company operates with 3 separate eCommerce websites and a strong Amazon.com account with over 1,000 Private Label ASINs and stocks all of its branded products. The company uses Fulfilled by Amazon for the vast majority of its logistics thus Amazon ships an average of about 1,500 orders daily in the slow season, but ramps up tremendously in Q4 due to the Halloween and Holiday seasons.

The company stocks all of its branded products at their warehouse facility and uses Fulfilled by Amazon for shipping and handling

MARKETING AND KEY METRICS

The company has over 76,000 lifetime reviews, along with a 100% Positive 5 STAR Account, which provides customers with an unparalleled shopping experience.

The company sells mainly through Amazon, but there is also ample opportunity to expand sales through additional online marketplaces, international placement using Amazon’s FBA program, and the addition of affiliate & direct marketing.

Over 1,500 in average daily unit sales, over 1,000 Private Label ASINs, 100% positive 5-star Amazon account, and a 20% repeat order rate

The company has a diverse customer base primarily composed of individuals who purchase hats, headbands and headwear, as well as costume pieces.

BUSINESS MODEL & RESOURCES NEEDED

With 11 employees and a management team in place, the company has established redundancy, allowing for a smooth transition to new ownership.

THE INDUSTRY

The branded hat, headbands and headwear ecommerce retailer industry is growing at an unprecedented pace. Some of the examples of successful companies in this industry are Amazon, Etsy, and Zazzle.

OPPORTUNITIES TO SCALE

Opportunities for immediate scale exist through multiple channels including additional online marketplaces, international placement using Amazon’s FBA program, and the addition of affiliate & direct marketing. Distribution to traditional brick & mortar retailers also presents a significant growth opportunity.

Asking Price: $5,700,000
Gross Income: $7,840,739
Cash Flow: $1,277,573
Year Established: 2007
Employees: 11

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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