Award-Winning and Rapidly Growing Health and Beauty Ecommerce Company

This is a 16-year-old eCommerce company that operates on premium domains and specializes in health and beauty products. The company has a strong reputation as a leader in its category with top ratings from independent industry awards.

OPERATIONS

The company generates revenue through its website, wholesale and various marketplaces including Amazon and eBay. It operates on a fully-furnished, modernized, automated and staffed East Coast warehouse with inventory included.

The business ships all top brand products and has two in-house, trademarked brand lines. It also has two in-house, trademarked brand lines.

MARKETING AND KEY METRICS

The company has a recurring customer rate of 26% and enjoys access to highly coveted buyer traffic. Apart from BizRate and Yahoo, it is the only merchant to have won The Circle of Excellence Platinum award 13 times.

The business generates $17,025,015 in gross income, $2,005,125 in cash flow, and was established in 1999. It has 9 employees.

The business has a recurring customer rate of 26%, and the average order value is $60.00 across over 2,500 stocked SKUs.

BUSINESS MODEL & RESOURCES NEEDED

The company has 9 employees.

THE INDUSTRY

The online business is in the health and beauty industry and operates in a burgeoning market that’s experiencing dynamic growth. With the rise of social media platforms and the increased focus on body image, the beauty industry now extends to food and supplements.

OPPORTUNITIES TO SCALE

The business has multiple opportunities for scale including expanding its products to include natural and organic items, tapping into the international market, and investing in influencer marketing. There is also huge potential to increase revenues by outsourcing the manufacturing process, which would reduce overhead costs.

Asking Price: $9,400,000
Gross Income: $17,025,015
Cash Flow: $2,005,125
Year Established: 1999
Employees: 9

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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