Explosive Growth of an Online News Content Publisher
Executive Summary
This online news content publisher is a red-hot opportunity in the political news segment of online publishing. It has over six million page views monthly, over four million followers on Facebook, and a nearly zero OPEX footprint. The business has strong growth in revenue from ad sales, Facebook pages, and affiliate sales programs. The portfolio includes a range of news websites and Facebook pages, principally in the political segment. The brand is set up for a smooth transition. Currently, there are over 1,500 posts set to be automatically posted on Facebook over the coming months.
OPERATIONS
The brand’s primary page is ranked #80 in Media/News/Publishing on Facebook and enjoys stellar metrics including 5% month over month growth, an 18.88% engagement rate, and an average of 5,570 interactions per post. The business is highly automated, requiring a minimum of labor to maintain with a low working capital ceiling.
Not specified
MARKETING AND KEY METRICS
The business has realized strong growth in revenue from ad sales, Facebook pages, and affiliate sales programs.
There is no limit to how far this business can grow, whether diversifying into new venues or social networks or modernizing the dot com to capitalize on search traffic.
The brand’s primary page is ranked #80 in Media/News/Publishing on Facebook and enjoys stellar metrics including 5% month over month growth, an 18.88% engagement rate, and an average of 5,570 interactions per post.
The customer base is primarily individuals interested in political news, with a strong social media following.
BUSINESS MODEL & RESOURCES NEEDED
The business has one employee.
THE INDUSTRY
This online news content publisher operates in the highly salient political news segment of online publishing. It competes with other political news publishers such as CNN, Fox News, and Breitbart News. The demand for political news is strong, especially during election years and during periods of political unrest. These types of news outlets generate revenue primarily from digital ads, affiliate marketing, and subscription-based premium content.
OPPORTUNITIES TO SCALE
New ownership will seamlessly and easily step into this as a standalone acquisition or strategic acquisition alike and immediately reap the benefits of a currently growing online content platform.
Asking Price: $1,500,000
Gross Income: $542,490
Cash Flow: $380,700
Year Established: 2015
Employees: 1
- Online News Media Company Gaining 6 Million Monthly Visitors - July 7, 2023
- Growth Profitable Amazon FBA Ecommerce Brand in Orthopedic Brace Support with No Warehouse Necessary - June 15, 2023
- Luxury Item Marketplace with Proprietary Tech Stack Reduces Need for Expensive Auction Houses – 28% Margins - June 13, 2023
Growth Potential
This business shows strong year-over-year stability with multiple avenues for expansion, including new marketing channels and product line extensions.
Transition Support
Current ownership is committed to a smooth handover, offering 30 days of direct training and 90 days of consultation availability.