Nutritional Supplement Business with 5 Consumer Brands and 50 SKUs
This company is a large, growing Nutritional Supplements Internet Company that operates under 5 separate consumer brands. It has been in business for almost 4 years and has already amassed 50 separate SKUs. All products are sourced in the United States via cFMP contract manufacturers that operate in FDA certified facilities. The company uses Fulfilled by Amazon (FBA) for all of its storage, shipping, returns and logistics needs, which means that all of the products sold by this company are available via Amazon Prime, 2-day Shipping. The value propositions for this company are very clear: High Profit Margins, Branded Products and High Scalability.
OPERATIONS
The company uses Fulfilled by Amazon (FBA) for all of its storage, shipping, returns and logistics needs, which means that all of the products sold by this company are available via Amazon Prime, 2-day Shipping. All products are sourced in the United States via cFMP contract manufacturers that operate in FDA certified facilities.
All products are sourced in the United States via cFMP contract manufacturers that operate in FDA certified facilities. The company uses Fulfilled by Amazon (FBA) for all of its storage, shipping, returns and logistics needs, which means that all of the products sold by this company are available via Amazon Prime, 2-day Shipping.
MARKETING AND KEY METRICS
The company has built a highly recognized consumer brand using the power of the Amazon Platform. Its products have also been on Amazon’s Subscribe & Save program – this program builds a solid, monthly Recurring Revenue base for the company.
The company has focused its efforts to date on the Amazon platform and has a highly-advanced presence on the platform, including a high-profile brand registry page and advanced marketing via Amazon Marketing Services.
The company has 5 branded product lines with a presence on the Amazon Brand Registry. It also has a Subscribe & Save program that has grown tremendously since inception.
The company has a highly recognized consumer brand using the power of the Amazon Platform. The company also has a Subscribe & Save program. The products have a high rate of repeat purchase, contributing to a strong customer base
BUSINESS MODEL & RESOURCES NEEDED
The company has 7 employees.
THE INDUSTRY
The company belongs to the online nutritional supplements industry. The industry has been booming in recent years due to health-consciousness and increased internet penetration. Some examples of other nutritional supplement companies are GNC, Bodybuilding, and The Vitamin Shoppe.
OPPORTUNITIES TO SCALE
The company has a number of scale opportunities available, including expanding its website storefront, selling on other marketplaces like Jet.com and Walmart.com, using the Amazon FBA warehousing platform to expand internationally and selling wholesale to Bricks and Mortar Retailers.
Asking Price: $3,700,000
Gross Income: $2,977,209
Cash Flow: $824,505
Year Established: 2013
Employees: 7
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