marketing services

Digital Marketing Firm for 3rd Party Amazon Sellers: Boost Your Rank on the Platform

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This is a niche digital marketing firm that offers Amazon 3rd party sellers the opportunity to rank products on top of Amazon.com search results, and to gain quality verified purchase reviews along the way. The company has an average order value of $879 with 550 average monthly leads. They employ a strategy of organic SEO along with a highly targeted Google Ads campaign to attract market qualified leads. Other services that can be added include expanding offerings to other platforms such as eBay or Walmart.com.

OPERATIONS

This company designs an optimized marketing plan for each client’s product over a set period of time. The results of this plan create lasting results for any product based eCommerce business. Current ownership dedicates 28-35 hours per week maintaining and growing this business. Specifically, the owner converts new leads into paying clients, manages the marketing plans for active clients, and communicates with outside teams.

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MARKETING AND KEY METRICS

This firm’s marketing strategy is based on a highly targeted Google Ads campaign, which is exclusively used to drive leads.

The firm can easily expand services to other platforms such as eBay, Walmart.com, Google, and more by offering services to raise vendor rankings. The current SEO tactics and social media engagement efforts can be improved to create a higher brand awareness and ultimately to increase revenue streams.

The company averages an order value of $879 with 550 monthly leads, and has a contact list of more than 3,500 leads and over 30,000 effective reviewers.

The company works exclusively with US clients, but has the potential to expand services to Amazon’s international platforms to generate worldwide traffic.

BUSINESS MODEL & RESOURCES NEEDED

The company currently employs only one person; the owner is training an operations manager who will soon be able to take over the daily operations of this service.

THE INDUSTRY

The eCommerce industry is growing rapidly and the online rankings vertical is experiencing a significant increase in demand from businesses to rank their products higher in online marketplaces. Amazon is one such online marketplace where millions of 3rd party sellers struggle to rank, thereby creating a need for service providers such as this digital marketing firm. Other examples of similar businesses in the online rankings vertical would include eBay, Walmart.com, Google, Target and similar online marketplaces.

OPPORTUNITIES TO SCALE

The company has a high potential for growth. It can expand its services to Amazon’s international platforms to generate worldwide traffic. Other growth opportunities include developing stronger marketing initiatives and offering services to raise vendor rankings on other platforms such as Google, eBay, Walmart, and Target, which will broaden the target client scope to drive new and more varied leads.

Asking Price: $2,100,000
Gross Income: $531,676
Cash Flow: $429,068
Year Established: 2019
Employees: 1

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