European Leader in Nutritional Supplementation: Amazon Superfoods, Powders, and More

Founded in 2016, the company is an established name brand in the Nutritional Supplements space in the European Market. The brand is a known leader on Amazon platform in the EU and UK, providing consumers with high quality Vitamins and Supplements and other Health & Wellness Consumable products across a number of subcategories.

OPERATIONS

The company has very favorable terms established with high-quality suppliers and is in a ripe position to scale, both in the European marketplace, as well as in the United States. The company is not only growing year over year, but also continues to grow monthly, since inception.

All inventory for the company is stored at Fulfilled by Amazon (FBA) facilities so there are no warehousing needs or the normal operating expenses associated with running a warehouse (employees, rent, utilities, etc.).

MARKETING AND KEY METRICS

The company relies heavily on the Amazon marketplace as its primary sales channel.

The main sales channel for the company is through Amazon. However, the company is looking to expand into the US market.

Key metrics that the company focuses on include total sales, profit margins, and customer retention rates.

The company’s primary customer base consists of those interested in health and wellness. This includes individuals seeking vitamins and supplements, as well as athletes and fitness enthusiasts.

BUSINESS MODEL & RESOURCES NEEDED

Daily tasks generally include overseeing 2 Virtual Assistants, limited customer service and basic analysis of financials.

THE INDUSTRY

The nutrition supplements industry comprises of businesses that produce, market, and sell different types of products that customers consume to augment overall body health and fitness. Examples of nutrition supplements include vitamins, protein powders, and superfoods such as Manuka Honey and Matcha Tea.

OPPORTUNITIES TO SCALE

There are opportunities to scale the company by expanding the business into the North American market and by increasing its product range.

Asking Price: $1,700,000
Gross Income: $2,007,555
Cash Flow: $477,148
Year Established: 2016
Employees: 2

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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