Grow Your Business with this Amazon FBA Nutritional Supplements and Protein Powder Brand

This 4-year-old brand in the Health & Wellness Vertical, sells Nutritional Supplements and Protein Powders through a series of 54 high flying SKUs in a large variety of categories, including Keto Diet, Detox Support, Energy, Mood, Joint Support, Men’s Health, Bones and Joints, Cognitive Health, Digestion, Personal Health and Weight Control.

OPERATIONS

The company has created a system and team that efficiently and rapidly identifies product opportunities, creates new products and gets them to market quickly. This eCommerce Retailer has clean books and records and presents well. The purpose for seeking an exit is to find a partner that can help to grow the company.

This company has built itself atop an easy to run, low overhead model requiring zero office and no warehouse overhead. Amazon’s FBA program is utilized for all pick, pack, storage and shipping needs.

MARKETING AND KEY METRICS

The brand is very well represented through high quality imaging, product descriptions and website landing pages. Most of this company’s products are offered on Amazon’s Subscribe & Save program.

Most of this company’s products are offered on Amazon’s Subscribe & Save program. Situated for scale in a variety of ways, this collection is ready for expansion into almost any international channel and would be any easy addition to the Amazon Europe and Asian markets, wholesale brick & mortar, and even other segment-leading channels such as iHerb and Wal-mart.com.

Thanks to their diverse product line and category array, this internet retailer sees low seasonality across over 54 SKUs in a space that is increasingly moving online for both initial and recurring purchases. And during the COVID-19 Pandemic, the sales of Supplements online have skyrocketed.

This eCommerce Retailer sees low seasonality across over 54 SKUs in a large variety of categories, including Keto Diet, Detox Support, Energy, Mood, Joint Support, Men’s Health, Bones and Joints, Cognitive Health, Digestion, Personal Health and Weight Control.

BUSINESS MODEL & RESOURCES NEEDED

The company has a small support team that will come along with the new owner (if needed). No previous experience with eCommerce is necessary for this business.

THE INDUSTRY

The US Market for Online Vitamin & Supplements Sales is $18.3 Billion with a 17.4% growth in eCommerce sales from 2015 to 2020 in this category. Vitamin and Nutritional Supplement Sales represent the largest sales category in the online consumer healthcare space.

OPPORTUNITIES TO SCALE

With a low necessary workload based on current sales, a new owner can choose to run the business as is, and reap the rewards, or to invest in the growth of the company, which primarily would be simply through adding new product lines, the acquisition of inventory to begin selling on other channels and internationally and the development of off Amazon opportunities.

Asking Price: $30,050,000
Gross Income: $13,658,551
Cash Flow: $4,790,297
Year Established: 2016
Employees: 2

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Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

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