Powdered Vitamins & Supplements Brand with 800+ SKUs and Wholesale Ecommerce
The brand is an all-natural and organic powdered supplements and vitamins selling through eCommerce platforms and as a private label developer, manufacturer, and distributor for various sectors. With over 800 SKUs of vitamins, minerals, herbs, and extracts, powdered foods, skin care, hair care, specialty treatment products, fragrances & fragranced body care products, as well as, food & spice products, the brand has over 10,000 regular customers subscribed to its loyalty program. The company also boasts a 32% repeat customer rate, and 6,555 monthly average visitors, yielding a $145 average ticket value – a massive ATV for any company in this category.
OPERATIONS
The company specializes in nutrition, diet and health supplements; vitamins, minerals, herbs, and extracts; powdered foods; skin care and hair care; specialty treatment products; fragrances & fragranced body care products; as well as, New Orleans Creole & Italian food & spice products. The company is highly diversified and manufacturers all of its own products in-house.
Setup on a mixed mode shipping platform, DTC website sales are filled from a small, on-site warehouse, while all Amazon orders are stocked, filled, and shipped via FBA.
MARKETING AND KEY METRICS
The company sells on its own Website, Amazon, Walmart, Sears, Jet, Rakuten, Newegg, Fruugo, DealBar, and Mass Genie. The company has a highly effective digital marketing strategy already in place.
The company sells through eCommerce platforms and as a private label developer, manufacturer, and distributor for various sectors.
The company has over 10,000 regular customers subscribed to its loyalty program. The company also boasts a 32% repeat customer rate, and 6,555 monthly average visitors, yielding a $145 average ticket value.
The company has over 10,000 regular customers subscribed to its loyalty program. The company also boasts a 32% repeat customer rate, and 6,555 monthly average visitors, yielding a $145 average ticket value.
BUSINESS MODEL & RESOURCES NEEDED
The company has 4 employees.
THE INDUSTRY
The company operates in the Nutrition industry, specializing in the health and wellness market.
OPPORTUNITIES TO SCALE
The brand can instantly be scaled out to international markets with the power of Amazon. Additional products from existing suppliers can be packaged and launched, email and marketing campaigns can be successfully implemented with its existing database of over 10,000 contacts. The company is in the perfect position to begin pitching to big box retail shelves.
Asking Price: $1,500,000
Gross Income: $1,154,540
Cash Flow: $350,939
Year Established: 2007
Employees: 4
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