Profitable Affiliate Marketing Publisher in the Crypto Gambling Sector – 98% Margins and Growing Network of Ad Partners
This eCommerce business in Crypto Gambling collaborates with casinos to offer users a platform to gamble using cryptocurrencies. They charge for a position in the top three “Best Crypto Gambling Sites” and generate the primary source of revenue through affiliate deals. Advertising revenue options are plentiful for this niche market, with multiple existing ad partners. The marketing strategy consists exclusively of SEO, with Google making up more than 95% of the organic traffic. The business is ideal for an owner versed in SEO and WordPress. The typical customer is from almost anywhere in the world.
OPERATIONS
This business has very minimal daily operations, and the current owner spends one to two hours weekly on the business. Tasks include negotiating advertisement deals, onboarding and doing reviews for new casinos, and creating new content for the website.
No working capital is required to run this business, and it can be run remotely from anywhere in the world.
MARKETING AND KEY METRICS
This business offers banner ads and charges for a position in the top three “Best Crypto Gambling Sites.” Advertising revenue options are plentiful for this niche market, with multiple existing ad partners who have been advertising on their pages for long periods. The business has done this without spending any money on advertising. Instead, the marketing strategy consists exclusively of SEO, with Google making up more than 95% of the organic traffic.
Opportunities for additional traffic include PPC Marketing, Social Media, and Content Marketing. Management could add additional affiliate sites along with other content to drive more traffic. Expanding into TikTok, Facebook, and Instagram and hiring a sales representative to secure long-term ad deals are all viable options to scale this operation.
Half of all first-time depositors make a second deposit, with some users making more than 100 deposits over the past year. The value of an average first-time depositor is more than $200. 16 casinos collaborate with the business.
The typical customer is from almost anywhere in the world due to the nature of how Curacao licensed casinos operate, with a few exceptions of alternate licenses.
BUSINESS MODEL & RESOURCES NEEDED
The current owner has no employees, and tasks can easily be outsourced to third parties for an owner without extensive knowledge.
THE INDUSTRY
The crypto gambling industry is growing rapidly due to the mass adaption of cryptocurrencies and the sponsorship of live streamers on Twitch, as well as endorsements with rappers, including Drake, and other influential personalities. A few examples of competitors are pulling in more than 20 times the traffic this site currently does.
OPPORTUNITIES TO SCALE
Significant further value could be generated organically from social media with a focused strategy and some effort. The market is rapidly growing, and some competitors are pulling in more than 20 times the traffic this site currently does.
Asking Price: $450,000
Gross Income: $142,295
Cash Flow: $140,486
Year Established: 2020
Employees: 0
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