Sports, Exercise & Fitness Brand: Building a Consumer Product Line
This high growth company has developed proprietary sports, exercise, and fitness gear products such as cell phone armbands, exercise resistance bands, and wireless Bluetooth fitness headphones. Its products are sold through Amazon and the company website and are ranked among the best sellers in their respective categories. The company has clean books and records, and the founders have created a solid foundation ready to scale through new product launches and sales channel expansion. With the ability for further scale for many years to come, this M&A opportunity has everything smart entrepreneurs are looking for: Branded products, high growth, recurring revenue, and clean numbers.
OPERATIONS
The company manufactures proprietary sports, exercise, and fitness gear products, utilizing the Amazon Fulfilled by Amazon (FBA) program to ship products. With no expensive warehouse move necessary, this relocatable company can operate from anywhere with an internet connection.
The company utilizes Amazon’s Fulfilled by Amazon program to ship their products, eliminating the need for an expensive warehouse or cumbersome logistics agreements. This makes the company highly relocatable with no need for expensive buildings to house goods.
MARKETING AND KEY METRICS
The company primarily markets its products through Amazon.com and its own eCommerce website. There is significant opportunity for this brand to be sold through other eCommerce and offline retail channels, through various distribution channels, and internationally via Amazon’s sprawling FBA warehousing platform.
With significant potential for growth in eCommerce and offline retail channels, as well as via distribution partners and on Amazon’s FBA platform, this company can easily expand its reach, grow its sales channels, and increase its revenue.
18 SKUs currently offered for sale. Amazon Best Seller tags. Utilizes Amazon’s Fulfilled by Amazon program to ship products.
The company base is made up of consumers who are interested in sports, exercise, and fitness, including gym-goers, runners, cyclists, hikers, and other fitness enthusiasts.
BUSINESS MODEL & RESOURCES NEEDED
The company is run by 2 employees.
THE INDUSTRY
The sports, exercise, and fitness gear industry is a rapidly growing market with increasing consumer demand for new, innovative, and high-quality products. The trend towards fitness and health consciousness is expected to continue, with wearable fitness technology and digital fitness platforms taking an increasingly important role in the industry. Examples include major brands such as Nike and Fitbit, as well as smaller niche players that specialize in specific products like the company represented in this offer.
OPPORTUNITIES TO SCALE
The company is poised for significant growth through new product launches and sales channel expansion. This can be facilitated through investment in R&D, targeted marketing campaigns, and strategic partnerships.
Asking Price: $3,600,000
Gross Income: $4,355,472
Cash Flow: $1,150,172
Year Established: 2014
Employees: 2
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